TOKYO OLYMPIC AD CAMPAIGN

Ad campaign supporting the idea of "worlds coming together," to create a meaningful message that is specific to this unique event. To further emphasize this idea, both English and Japanese text is included, as well as the traditional red, white, and black colors that are often found in Japanese art, literature, textiles, and more. The falling cherry blossoms floating into the frame add a simple yet effective reference to the Japanese - serving as a metaphor: "petals and people coming together as one."

Tools: AfterEffects, Illustrator, Photoshop

October, 2021